Design Audit – manufacturing company // for the Polish Agency for Enterprise Development

We have successfully conducted a large-scale design audit spanning over 4 months.

Design audit included:

  • Product portfolio
  • Business model
  • Technology & materials
  • Organisational structure
  • Stakeholder analysis
  • Communication processes (visual communication; relationships with clients and other stakeholders; internal communication)
  • Internal and external branding
  • Marketing strategy
  • User and client analysis (target market analysis)
  • Competitive and peer analysis
  • Social and industry┬átrend analysis
  • Design potential of the company
  • Design management analysis

During the audit, we have conducted several co-creative workshop sessions, in-depth interviews, design safaris and other methods of qualitative analysis and design research.